Skills

I have developed a wide range of skills through my education and my work experience. I am perfectly bilingual (French and English) and can perform translation as well as all these tasks in both languages:

Research and content curation skills

  • Research and locate databases and sources of information about a topic
  • Evaluate the reliability of sources
  • Curate content from the web about social media, writing and higher education in a weekly post
  • Follow up on industry news through RSS and other databases

Writing and content production skills

  • Evaluate web content needs
  • Plan, draft and edit web content, blog posts and other marketing-oriented copy
  • Contribute to blogs
  • Write SEO-optimized content
  • Research and write reports, plans and strategies
  • Work in a team to brainstorm, evaluate and edit written documents
  • Understand web content management systems such as WordPress

Editorial and content management skils

  • Build and manage an editorial calendar
  • Produce a content matrix for web content projects
  • Produce an editorial document determining keywords, tone and style of content, editorial guidelines, etc.
  • Follow up with content providers

SEO and social media skills

  • Evaluate a website for search engine optimization
  • Optimize a website through metadata and copy
  • Develop and maintain a social media presence on Facebook, Twitter, LinkedIn and other sites
  • Use social media to build relationships with influencers
  • Increase readership and visits through social media involvement
  • Draw conclusions and suggest strategic changes from web analytics information

Management and office skills

  • Work with a project management application
  • Follow up with communication firms and PR representatives
  • Produce a daily and weekly report on required and upcoming tasks
  • Work alone or in a team
  • Produce under tight deadlines

Computer skills

  • Comfortable on Mac and Windows systems
  • Advanced knowledge of Word, Powerpoint and Excel
  • Intermediate knowledge of Access
  • Functional on Adobe Creative Suite
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